Beyond Zero

Our Beyond Zero Vision

Beyond Zero is our vision to reach carbon neutrality with our products, services and operations, and go beyond, as we find new ways to make a positive impact on our planet and society. We currently offer more low and zero emission vehicles combined than any other automaker, to give customers numerous choices to reduce their carbon footprint.

High Country Toyota in Scottsboro, AL - serving Madison, Gadsden, Albertville, Anniston, Fort Payne, and Guntersville is proud to work with Toyota on its Beyond Zero vision, with an outstanding lineup of electrified vehicles. However, Toyota's "Beyond Zero" vision isn't just about environmentally friendly vehicles that reduce emissions. It's a holistic approach to creating a better world. Toyota aims to achieve carbon neutrality through a diverse portfolio of electrified vehicles, including hybrid electric (HEV), plug-in hybrid electric (PHEV), battery electric (BEV), and fuel cell electric (FCEV) models. This strategy recognizes that different customers and regions have unique needs, ensuring everyone can participate in a sustainable future.

Beyond eco-conscious cars, trucks, and SUVs, Toyota is investing in renewable energy, resource conservation, and building a recycling-based society. We're working together to minimize our environmental impact across the entire vehicle lifecycle, from production to end-of-life. Ready to be a part of the Beyond Zero movement? Explore the wide range of electrified Toyota models at High Country Toyota and discover the perfect fit for your lifestyle. Shop our electrified inventory today right here on our website and contact us when you're ready to take a test drive!

The Power of Choice

Take charge of your future and choose from Toyota's diverse range of powertrains.

Hybrid Electric Vehicles start, refuel and handle like the gas-only Toyotas you already know and love just with better mpg ratings. Even though they run on a combination of gas and battery-powered electric motor(s), they don't use a plug to charge their battery. Instead, they recycle the kinetic energy captured from the vehicle's braking motion to recharge on their own.

A Toyota parked on a city street, showcasing its sleek design against an urban backdrop.

Plug-in Hybrid Electric Vehicles run just like hybrids, using a combination of fuel and battery-powered electric motor(s), but thanks to their larger battery pack, they can run farther on electric power alone. When your Plug-in Hybrid EV's battery uses up its charge, it carries on like a regular Hybrid EV, using a combination of gas and energy stored from the vehicle's battery system to power it. When you're ready, plug it in to recharge it and return to the efficiency of operating on all-electric power.

A Toyota driving along a scenic road surrounded by trees and greenery.

Fuel Cell Electric Vehicles use a chemical reaction involving oxygen in the air and hydrogen from its tanks to generate their own electric charge and power the motor. When it comes to tailpipe emissions? Nothing but water. To refuel, visit your nearest hydrogen station that utilizes a pump-and-nozzle system to fill up.

A Toyota navigating a city street, highlighting its modern style against an urban backdrop.

These pure Electric Vehicles replace gasoline and combustion engines with battery-powered electric motors, providing smooth and almost instantaneous torque. They use the same technology of our Hybrid EVs to harness kinetic energy generated from the braking motion of the vehicle, but source the rest of their power when you plug them in and charge them up.

A Toyota SUV driving along a scenic road surrounded by greenery.

Electrified, diversified and beyond.

Producing a diverse range of electrified vehicles moves us closer to our Beyond Zero vision because it helps us to maximize our use of limited battery resources, and in turn reduce carbon emissions. For example, while Battery EVs have some of the lowest carbon emissions compared to their hybrid and gas counterparts, the same amount of battery resources used to produce one Battery EV can produce 90 Hybrid EVs, resulting in an overall greater reduction of vehicle carbon emissions at a time when battery materials are scarce.

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Beyond Zero. Designed to Drive Change

The Power of Choice

Our lineup brings you more than just your choice of electrified powertrains: Hybrid EV, Plug-in Hybrid EV, Battery EV, and Fuel Cell EV. Whatever you’re looking for in a ride—size, style, efficiency, speed—there’s a vehicle to suit your lifestyle that allows you to put more electrified miles on the road.

Going Above and Beyond

Whether Toyota is decreasing single-use plastic, supporting water conservation efforts or expanding programs that protect biodiversity, we are committed to reducing our environmental footprint and creating a positive impact on society.

Our Beyond Zero Future

Through the Toyota Environmental Challenge 2050, team members across the company, in every region of the world, are working to put Toyota’s global vision of Respect for the Planet into action. Challenge 2050 unites us all with a common purpose: to be more than just good stewards of the environment and to create positive changes beyond our facility boundaries.

Designed for the Future

Our vision’s key elements.

We strive to create a positive impact for future generations. Conserving natural resources and minimizing waste in our operations are just the start.

Carbon

Making low to zero emission vehicles available to the world is just the start of our commitment to achieve full carbon neutrality. We’re working to reduce carbon emissions everywhere, from our manufacturing plants to our dealerships and suppliers.

An electric vehicle is connected to a charging station, showcasing the process of recharging its battery.

Water

Water is one of the most precious resources on our planet. We’re working to not only conserve water usage in our everyday operations, but also to restore water to watersheds, rivers and lakes nationwide.

Raindrops streak down a car window, creating a blurred view of the outside scenery.

Materials

To curb overconsumption and a throwaway mentality, we’re focused on reducing single-use packaging material, finding ways to conserve natural resources, decreasing waste and sustainably managing material flow.

Biodiversity

Everything on the planet works together for the greater good. So we're prioritizing protecting species in their natural habitats as an integral part of preserving biodiversity.

Power in Numbers

ELECTRIFIED VEHICLES SOLD BY TOYOTA GLOBALLY IN 2022

2.73 Million

TOYOTA MODELS WITH AN ELECTRIFIED OPTION

77% as of 2023

POLLINATOR HABITATS DEVELOPED IN NORTH AMERICA WITH OUR SUPPORT

26,000 Acres

WASTE RECYCLED, REUSED OR RECYCLED IN 2023

93%

TOTAL RENEWABLE ELECTRICITY PURCHASED IN 2023

380,688 MWH

WATER SAVED EVERY YEAR BY JUST ONE OF OUR ASSEMBLY PLANTS

23 Million Gallons

Beyond Zero Partnerships

We’re committed to creating a better world, but we can’t do it alone. We collaborate with various environmental partners and take inspiration from others' efforts all over the globe.

Toyota Aligns with the United Nations

At Toyota Motor North America (TMNA), we share the fundamental mission of the U.N. Sustainable Development Goals (SDGs)—to make the word better, safer and healthier. We understand that it may take a while to see progress on a massive scale, but as we work toward our Beyond Zero vision for the future, we are committed to driving change in North America that helps achieve these goals.

A clear stream of water flows gently over rocks, surrounded by lush green grass.
A man and woman sitting together on the side of a parked car, smiling and enjoying each other's company.

Nature Is Everyone’s Business

TMNA has signed up, along with over 1,000 other businesses, to Business for Nature’s Call to Action. Together, we’re calling on governments worldwide to adopt ambitious policies to reverse nature loss in this decade.

Above example is based on the scenario described by smallsuv.carghg.org. Results will vary depending on actual size, age, condition and the specific chemistry of battery, how/where the vehicle is used, and other factors.